Fit for purpose

The boys at 60 Watt have just done a great new campaign for Edinburgh Leisure, that I worked on that I really like.

Check this out.

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That’s the chaps’version.

And this is the chapess’s.

elb739_january-campaign-a4_aw2.jpg

Check 60 Watt out here.

We also made several thousand of those smiley devises and stuck them on wooden sticks to distribute around the gyms. They look fab and are really quite amusing.

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