One of the things I am often commissioned to do is to help my clients write marketing awards entries – particularly effectiveness awards.
I believe there is a skill and a knack in doing these well, because you have to really engage judges with a good story and of course compelling results. Often the results are really obvious but sometimes you need to take an ‘angle’ that my clients may not have spotted that will help their paper stand out.
Last week I landed my 51st Award for 27 different clients over the years, some for my own work but increasingly for other people’s work.
Specifically at The Marketing Star Awards, Scotland my papers picked up or contributed to;
- Three Chairman’s awards
- One Gold Award
- Three Silver Awards
- Two Bronze Awards
- And three nominations
So, next time you want to enter something and you either can’t be bothered or don’t have the time, give me a shout. Just to give you a flavour here’s the general highlights. (NB this doesn’t include creative awards)
- Scottish Marketing Awards (includes a Grand Prix)
- IPA Effectiveness Awards (includes 3 Grand Prix’)
- CIPR Awards
- Marketing Excellence Awards (21 wins so far)
- Scottish Recruitment Awards
- Herald Digital Awards
- DADI Awards
- Purple Apple Awards (retail)
- Scottish Legal Awards
- Go Awards (procurement)
- DBA Awards