Recent Work: Investors In People Scotland

Screen Shot 2017-03-10 at 09.19.08.png

This is actually work in progress because there’s more to come.

It was a significant strategic project in which one of the outcomes was a new website that I briefed and was created by long term collaborators Front Page in Glasgow.

It’s a full redesign with a much more welcoming tone and has doubled the site’s effectiveness over the last six months.

Love your business.  Love your people.

That was the theme for the site and it has captured the imagination both internally and externally.  And has helped to move the IIP (Scotland) quite dry personality and positioning as predominantly an accreditation body into much richer territory where users can gain real business insight and high value consultancy.

Advertisements

A generation of Creative Greatness at Hall Advertising. The Grand Dame of Scottish Advertising.

I was absolutely blessed to start my career at Hall Advertising.

It was a true hotbed of creativity.

Many of the people written about in this post I consider to be not just my colleagues, but my friends; Mill, Downie, Farrell, Gumm, Taylor, Robertson, Jeffery, Atkinson, Cox, Lindsay, Stanier, Sutton, Gibsone, Wyper, Marr, Redding (RIP), Scott, Grassick, McCowan-Hill.

I met my wife of 28 years (and counting) there.

I discovered gratuitous hedonism there.

I realised advertising was more than just the best job in the world there; I learned that it has enough logic, science and passion-potential to rise above mere fun and can make a difference.

It’s a roll call of Scottish creative greatness and I am honoured to have served them.

Thanks Jim Downie (then Creative Director) for putting this history lesson together.

Enjoy.

Hall's Diary-1.jpgHall's Diary-2.jpg

Hall's Diary-3.jpg

Creative Edinburgh is Five. Help us get to Fifty.

Olaf+Furniss+wins+Creative+Edinburgh+Award.jpeg

Olaf Furness picking up his Creative Edinburgh Award from a chap in an ill fitting suit.

I’ve been in the Chair at Creative Edinburgh for four years in which time we have grown our membership from virtually zero to over 2,300.

It’s a uniquely aggregated network of everyone from jewellery-makers to promoters, to designers to accountants to film producers and pretty much everything in between.

If it has done one thing only it has exploded the myth that networking is boring, scary and a waste of time.

It has created hundreds of commissions, collaborations and friendships and it has created an energy that is rarely (I actually mean never but I don’t have empiric evidence to prove that…yet) experienced in the professional workplace.

We represent the Creative Industries on an economic development ticket. So we’re not an arts organisation, we’re a membership group that invests time and energy into mentoring, matchmaking, sharing knowledge and space and time and experience with our members; young and old.

I like to think of us as “Edinburgh’s Creative Oxygen.”

We don’t sneer at students. We welcome them. Not in a token way, we embrace them.

We don’t see our older members (like me) as past it. We see them as wise and connected.

And useful.

One, two and three person businesses, and freelancers, are manifold in our membership. That’s because Scotland is a nation of SME’s and self employed.

It’s what Scotland is and the sooner we recognise that and accept that the emerging economy is based precisely on that business model, the better.

But we also welcome and enjoy the experiences of our larger member organisations.

We even go out and train some of Scotland’s largest corporations.

But we rely on knowledge, passion and commitment to survive and thrive.

We’re at a crossroads in our development. We want to march on but we need help.

We need knowledge too.

That knowledge will come from an important member survey (that non-members can fill in too). You know me (you’re connected to me after all).

Please, take 15 minutes out to fill in this nicely designed questionnaire. (FYI, it’s been created in a great new tool that competes with Survey Monkey called Typeform and is rather good.)

Thank you my friend. It means a lot to me.

https://creativeedinburgh.typeform.com/to/XcSv9a

Becoming Beckham. Another Adam &Eve Campaign Gold winner for H&M.

This is actually hilarious in parts.  Great demonstration of David Beckham joining his wife in the world of fashion and effortlessly showcasing H&Ms Beckham range with great wit and humour.

Kevin Hart becomes Beckham.

Spooky.

Agency: Adam & Eve/DDB
Chief creative officer: Ben Priest
Executive creative directors: Ben Tollett, Richard Brim
Creative directors: Feargal Ballance, Patrick McClelland
Director: Fredrik Bond
Production company: Sonny London
Production company producer: Alicia Richards

Campaign Big Awards – Gold Winner for Harvey Nicols

I love this quirky wee ad for Harvey Nicholls using real footage of shoplifters in their store and with a magical sound track and great animation.

Agency: Adam & Eve/DDB
Chief creative officer: Ben Priest
Executive creative directors: Ben Tollett, Richard Brim
Writer: Ben Stilitz
Art director: Colin Booth
Business director: Paul Billingsley
Director: Layzell Bros
Production company: Blinkink

DBA Awards nomination

news_dba_BEAR.jpg

Delighted to say that the Glasgow Life (World Gymnastics Championships) paper I wrote for Front Page – well I wrote the original paper, that won a Gold and a Chairman’s Award at The Marketing Star Awards earlier this year and Paula Anderson used that as the basis of the DBA paper – has now been shortlisted at the DBA Awards (extremely prestigious and we won a gold three years ago for Royal Caribbean Cruises).

It’s definitely won an award.  Just don’t know what colour yet.

Update on 7 March 2017:  It won a Silver.