Great insights in this.

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Not only is this a great piece of design (IMO) but it’s a valuable thought piece too.

Take this for example.  Eleven per cent of 16-75 year olds use their phones while crossing the road; more than half (53 per cent) do so while walking.

 

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DBA Awards nomination

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Delighted to say that the Glasgow Life (World Gymnastics Championships) paper I wrote for Front Page – well I wrote the original paper, that won a Gold and a Chairman’s Award at The Marketing Star Awards earlier this year and Paula Anderson used that as the basis of the DBA paper – has now been shortlisted at the DBA Awards (extremely prestigious and we won a gold three years ago for Royal Caribbean Cruises).

It’s definitely won an award.  Just don’t know what colour yet.

Update on 7 March 2017:  It won a Silver.

Total respect to Mars and Channel 4 (and thanks to David Reviews for publishing)

As David Reviews says “This is one of three new commercials for Maltesers which won a competition launched by Channel 4 earlier in the year. The Paralympics broadcaster wanted to further its commitment to diversity by offering airtime to work which puts disability and diversity at the heart of a campaign.”

The commercial, one of three, is extremely “saucy” and  as Bodyform did earlier in the year  it has taken on a taboo subject (in their case menstruation; in this, disability) in a bold and confident manner.

Outstanding.