Filed under: advertising, brands, creativity, marketing | Tags: ameican advertising, american ad, beer, beer ads, beer advertising, bud light
Just a beer ad at the end of the day. But a superior one.
Filed under: creativity | Tags: a and r music business, bad clients, clients, music, speculative pitching
It’s in the music biz too…
This is the design version in case you haven’t seen it.
Filed under: advertising, brands, business, creativity, credit crunch, marketing, recession, web2.0 | Tags: charity, email scams, mother, mother london, phishing, scams, win $10000dollars free
Must watch. Genius.
Filed under: advertising, business, creativity, credit crunch, design, marketing, photos, recession | Tags: BBH, ITV, john hegarty, stv, tv, TV relevance, X factor
In my business development role at STV I have had the pleasure this year of putting on events with Trevor Beattie of BMB, Mark Waites of Mother and now Sir John Hegarty, founder and creative director of BBH and the nearest you can come to a living legend in our industry.
He was spellbinding and bewitching.
So, so relevant. And a perfect gentleman. Not for him a trawl through the old BBH ads (of which there are dozens of gems to showcase); no, he talked a lot about the digital world (and how it fits so well with TV which remains at the heart of any really succesful brand campaign) and the opportunities it held in the midst of a deep recession where the guard could easily change fundamentally.
He waxed lyrical about X factor and the renewed vigour of ITV (and STV) as a vibrant and exciting audience builder.
It reminded us that this is not a bad time to be in advertising and that we just need to remain in touch with the media landscape and prepared to harness new technologies not be afraid of them.
After all when Guttenberg reinvented bookmaking in the 15th century what was the first book he printed?
The bible!
Filed under: advertising, brands, creativity, credit crunch, design, marketing, recession | Tags: beauty, beer goggles, economising, miller draft, relationships, spoof ad
Filed under: advertising, creativity, design, marketing | Tags: ryanair, Tiger Woods
Filed under: advertising, business, creativity, design, marketing | Tags: bad clients
You’ll have to follow this link.
Filed under: 60 watt, advertising, business, creativity, design, marketing, politics | Tags: george burley, scotland manager, scotsman, scotsman.com, sfa, sport
I worked on this ad with Pete and Iain at 60 Watt six months ago. We felt sure it would have a role to play in the Scotsman.com campaign. And sure enough. It ran today.
Filed under: advertising, business, creativity, design, marketing, politics, web2.0 | Tags: Campaigning, Carnyx, Don Smith, gareth Howells, the drum, The Drum Power 100, voting, Who has the biggest creative ego in Scotland.com?
I am nominated for the Drum Power 100 and if you’d like to vote for me feel free. (But I think the link is fecked actually.) And anyway no clients are on the list so who cares.
But this is where the real battle lies. Two creative Goliaths are out to slay one another.
Gareth Howells (Newhaven) versus Don Smith (Realise – ex Union. He has retired from advertising).
Because they are creatives they can raise the bar.
I love this.













